What Are AI B-rolls and AI Images

Submagic – AI B-rolls & AI Images

AI B-rolls and AI Images is a powerful feature inside Submagic that lets you generate custom, fully original visuals using AI—simply by writing a prompt. Instead of relying only on stock media, you can now create b-rolls and images that perfectly match your video’s message, tone, and style.

What are AI B-rolls & AI Images?

This feature allows you to:

• Generate AI-created b-roll videos
• Generate AI-created images
• Customize visuals using text prompts
• Create content that is unique and tailored to your video

Everything is generated directly inside Submagic, without needing external tools.

Where to find AI B-rolls & AI Images

You can access this feature directly from the B-rolls section:

1. Go to the B-roll tab
2. Click in the middle of any B-roll square
3. Click “Add Media”
4. A small panel will open showing the available options
5. Select AI B-rolls or AI Images

How to use it

1. Choose AI B-rolls or AI Images
2. Enter a prompt describing what you want to generate

(example: “A cinematic shot of a person working on a laptop in a café”)

3. Generate the media
4. Preview and insert it directly into your video

You can repeat this process to generate multiple variations until you get the perfect result.

Best practices for great results

• Be specific in your prompts (scene, mood, style, camera angle)
• Mention lighting, environment, or emotion when relevant
• Keep prompts clear and concise

Why use AI B-rolls & AI Images?

• No need to search for stock footage
• Create visuals that perfectly match your script
• Save time and boost creativity
• Make your videos stand out with unique content

AI B-rolls and AI Images give you full creative control right inside Submagic.

Updated on: 11/01/2026